TAT strengthens short-haul market strategy at ITB Asia 2025

Bangkok, 17 October 2025 – The Tourism Authority of Thailand (TAT) is intensifying marketing focus on Singapore and other short-haul markets, targeting quality segments and repeat visitors while strengthening Thailand’s image as... Read more »

Amazing Thailand Passport Privileges 2025 launches with expanded travel rewards for international visitors

Bangkok, 17 October 2025 – The Tourism Authority of Thailand (TAT), under the Ministry of Tourism and Sports, together with key partners from the public and private sectors, today launched the Amazing... Read more »

Lalisa “Lisa” Manobal named Amazing Thailand Ambassador

Bangkok, 15 October 2025 – The Tourism Authority of Thailand (TAT) is proud to announce that Lalisa “Lisa” Manoban has accepted the role of “Amazing Thailand Ambassador”, representing Thailand’s tourism to the... Read more »

TAT launches new TVC – Unforgettable Experience: Healing is the New Luxury

Bangkok, 10 October 2025 – The Tourism Authority of Thailand (TAT) has launched its new global TVC campaign, “Unforgettable Experience: Healing is the New Luxury”, inspiring travellers to discover Thailand as a... Read more »

TAT receives Global Leadership Award 2025 for Industry Excellence in Tourism Innovation and Transformation

Bangkok, 15 October 2025 – The Tourism Authority of Thailand (TAT) has been honoured with the Global Leadership Award 2025 for Industry Excellence in Tourism Innovation and Transformation at the 13th edition... Read more »

Thailand’s Vegetarian Festival – A Feast for the Spirit and the Senses

The first time I saw it, the scene was pure, visceral shock. It was Phuket, several years ago, and the air throbbed with the deafening rhythm of drums and the relentless crackle... Read more »

Thailand champions tourism for all at the World Summit on Accessible Tourism 2025

Bangkok, 9 October 2025 – The Tourism Authority of Thailand (TAT) has reaffirmed its commitment to promoting inclusive and accessible tourism through Thailand’s participation in the World Summit on Accessible Tourism 2025... Read more »

Thailand welcomes Etihad Airways’ inaugural Abu Dhabi–Krabi direct flight

Bangkok, 10 October 2025 – The Tourism Authority of Thailand (TAT) hosted a welcome reception at Krabi International Airport for the inaugural Etihad Airways flight from Abu Dhabi, United Arab Emirates, on... Read more »

Amazing Thailand Grand Diwali Festival 2025 to light up Bangkok 16–31 October

Bangkok, 9 October 2025 – The Tourism Authority of Thailand (TAT), in collaboration with government and private sector partners, has announced the upcoming Amazing Thailand Grand Diwali Festival 2025, a celebration of... Read more »

TAT hosts “Travel Thailand with Diplomats: 5 Must Do Happiness on Every Route”

Bangkok, 8 October 2025 – The Tourism Authority of Thailand (TAT) recently hosted the “Travel Thailand with Diplomats: 5 Must Do Happiness on Every Route” initiative, highlighting Thailand’s distinctive charm, cultural richness,... Read more »